Projects Web Icons
We were asked by Projects, a Digital Science company, to design three icons for their home page. Projects is a product for scientists to organise their data, enabling them to free up time to work on experiments and research.
We designed the original logo based on the concept of origami, making complex things simple, and we decided to keep with that theme by designing three origami animals, to broadly represent three central tenets of Projects.
These animals where visually interesting for the homepage and kept in line with the brand image and values. The three tenets are keep track, save time and get ahead. The animals are an elephant, cheetah and a flying bird.